Friday, October 26, 2007

Canadian Q3 Email Trends

Canadian firm, Card Communications, released their 3Q Email Trend Report. Here are some pf their findings:
  • Smaller lists achieve higher deliverability, open and click through rates
  • Non-profit organizations and associations enjoy the best results industry wide
  • event planning achieved high open and click throug rates but lagged in deliverability



Read More...

[Source: Email Marketing Blog - eINFO]